THE PEOPLE BEHIND MARKETINGTIC

Meet the MarketingTic Team Behind Your Ads, Website and Growth System

MarketingTic is a six-person remote digital marketing team serving service businesses and ecommerce brands across the United States and international markets.

Google Ads, Meta Ads, Amazon PPC, social media, business analysis and UI/UX—connected around qualified demand, better customer journeys and measurable growth.

6

named specialists

7 years

Google & Meta experience

5 years

Amazon PPC experience

4 years

UI/UX experience

CLEAR ACCOUNTABILITY

Who Is Actually Responsible for Your Growth?

You should not have to guess who is managing media, analyzing the business, designing the experience or coordinating the engagement. MarketingTic assigns clear specialists to defined responsibilities and connects their decisions around the same commercial goal.

Named ownership

The engagement identifies responsible specialists and supporting roles instead of hiding delivery behind a generic agency inbox.

Connected decisions

Paid media, analysis, content and UI/UX decisions are reviewed against the same customer journey and commercial objective.

Business context

Recommendations consider the offer, market, sales process, margin, capacity, tracking and definition of a qualified conversion.

  • Experience across lead generation and ecommerce.
  • Client-owned advertising, analytics and website infrastructure whenever possible.
  • Remote delivery planned around the client’s market, stakeholders and working hours.

LEADERSHIP AND PAID MEDIA

Meet the Co-Founders

Senior channel ownership across Google, Meta and Amazon advertising—supported by clear measurement and commercial context.

Malik Hassan, Co-Founder · Google Ads & Meta Ads Manager

Malik Hassan

Co-Founder · Google Ads & Meta Ads Manager

Malik has seven years of digital marketing experience across service businesses and ecommerce brands. He has managed focused small-budget campaigns and larger-spend accounts, adapting structure, testing and reporting to the economics and maturity of each business.

Areas of responsibility

Google Search, Shopping and Performance Max; Facebook and Instagram advertising; campaign strategy; creative testing; conversion measurement; lead-quality feedback; ecommerce acquisition.

Ahmad Naeem, Co-Founder · Amazon PPC Manager

Ahmad Naeem

Co-Founder · Amazon PPC Manager

Ahmad has five years of Amazon PPC experience across multiple product niches and marketplaces, including the United States, United Kingdom and Germany. He evaluates advertising alongside listing quality, margin, price, reviews, inventory and conversion rate.

Areas of responsibility

Amazon Ads; Sponsored Products; Sponsored Brands; Sponsored Display; keyword and ASIN targeting; ACoS and TACoS analysis; retail readiness; marketplace growth planning.

DESIGN, ANALYSIS AND GROWTH SUPPORT

Meet the Specialists

The people who translate business requirements into clearer experiences, better decisions, consistent communication and coordinated execution.

Malik Hamza, UI/UX Designer

Malik Hamza

UI/UX Designer

Hamza brings four years of UI/UX experience with brands across different markets. His background in sketching, drawing and visual ideation supports a design process grounded in hierarchy, usability and the way people understand information.

Areas of responsibility

UX audits; information architecture; user flows; wireframes; Figma prototypes; responsive UI; design systems; accessibility considerations; developer handoff and design QA.

Abdul Baaqi, Business Analyst

Abdul Baaqi

Business Analyst

Abdul has three years of business-analysis experience supporting brands across international markets. He translates broad goals into clear requirements, measurable questions and practical priorities for campaigns, websites and customer experience.

Areas of responsibility

Business requirements; process review; KPI definition; performance analysis; reporting context; opportunity prioritization; stakeholder alignment; decision support.

Faseeh, Social Media Manager

Faseeh

Social Media Manager

Faseeh has three years of social media marketing experience across varied business categories. He develops channel plans and content systems around the audience, brand voice and commercial purpose instead of publishing disconnected posts.

Areas of responsibility

Social media strategy; content calendars; platform-specific planning; brand voice; audience research; community considerations; campaign coordination; performance review.

Sehar Munawar, Business Development

Sehar Munawar

Business Development

Sehar has two years of business-development experience. She helps prospective clients move from an initial conversation to a clearly understood problem, realistic service fit and organized handoff to the appropriate specialists.

Areas of responsibility

Discovery coordination; needs assessment; service fit; stakeholder communication; scope handoff; proposal coordination; relationship development.

ONE CONNECTED WORKFLOW

How Our Specialists Work as One Team

The handoffs between advertising, analysis, content, landing experience and reporting are planned—not left to chance.

01

Understand the commercial reality

Clarify the offer, audience, markets, margins, sales process, capacity, technology and definition of a qualified lead or profitable sale.

02

Assign clear ownership

Identify the responsible channel specialist and supporting roles needed for analysis, creative, website or UX work.

03

Connect the customer journey

Review the relationship between the ad, message, page, form or checkout, analytics, CRM and downstream outcome.

04

Learn from evidence

Use platform data, website behavior, lead quality, sales feedback and ecommerce economics to make decisions.

RELEVANT OPERATING EXPERIENCE

Experience Across Service Businesses and Ecommerce

Our team has worked with service businesses in HVAC, pest control, spray foam insulation, home improvement, construction and real estate, plus ecommerce brands in supplements, wellness, apparel, lifestyle, fragrances and gaming.

For service businesses

We focus on service areas, qualification, response time, booked appointments, close rates, job value, capacity and CRM feedback—not only form volume or cost per lead.

🛒

For ecommerce brands

We consider conversion rate, average order value, product margin, new-customer acquisition cost, creative performance, inventory, returns and repeat purchase behavior alongside platform ROAS.

WHAT WORKING TOGETHER LOOKS LIKE

What Can You Expect From the MarketingTic Team?

Practical standards designed to reduce ambiguity, protect ownership and keep decisions tied to evidence.

Direct accountability

A named point of contact, clearly assigned specialists and transparent communication about responsibilities.

Evidence over theater

Recommendations tied to business context, with limitations, dependencies and risks stated directly.

Client-owned foundations

Client ownership of accounts, analytics, domains, websites and first-party data whenever possible.

  • No invented case-study figures or unsupported performance guarantees.
  • Coordination across paid media, business analysis, content, web and UI/UX when included in scope.
  • Reporting that explains decisions and next actions—not exported dashboards without interpretation.

DIRECT ANSWERS

Frequently Asked Questions About the MarketingTic Team

Clear answers for businesses evaluating the people, experience and operating model behind the agency.

Who will work on our account?

The responsible specialists depend on the agreed scope. Paid-media engagements are led by the relevant Google, Meta or Amazon specialist, with business analysis, social media, UI/UX or coordination support added when required. The proposal should identify responsible roles before work begins.

Does MarketingTic work with both service businesses and ecommerce brands?

Yes. The team has experience with lead-generation businesses and ecommerce brands. We use different campaign structures, conversion definitions, reporting and decision frameworks for each model.

Does the team have experience with US businesses?

Yes. MarketingTic has supported US service businesses and ecommerce brands, including experience in HVAC, pest control, spray foam insulation, home improvement, construction, real estate, supplements and wellness. The team also works with clients and marketplaces outside the United States.

Is MarketingTic a remote agency?

Yes. MarketingTic operates remotely and serves clients across the United States and internationally. Communication, reviews, approvals and reporting are organized around the client’s working hours and responsible stakeholders.

Which platforms and tools does the team work with?

The team’s core platforms and tools include Google Ads, Meta Ads, TikTok Ads, Amazon Ads, GA4, CRM systems, WordPress, Shopify, Webflow and Figma. The exact stack depends on the engagement and the client’s existing infrastructure.

Can the team improve our landing page or website as part of an advertising engagement?

Yes, when included in scope. MarketingTic can connect paid-media strategy with UI/UX design and website development so the landing experience, forms, tracking and message match support the campaign objective.

Who owns our advertising accounts and data?

Clients should own their advertising accounts, analytics properties, domains, websites and first-party data whenever possible. MarketingTic works through appropriate access and documents ownership and handoff in the agreement.

Will the same team members work with us throughout the engagement?

The responsible roles are defined by scope and availability. If responsibilities change, the client should be informed and the handoff documented so context and accountability are preserved.

Talk Strategy With a MarketingTic Specialist

Tell us what you sell, where you operate, what you have already tried and where performance is breaking down. We will help identify the right specialist, the first questions to answer and the most useful next step.

Call +1 929 521 8036 • contact@marketingtic.com